I’m not a professional by any means when it comes to conducting Webinars. However, I’ve led a good dozen or so and had some great feedback. I’ve also been given ‘control’ by others to show various techniques and how-tos. Like anything it’s a matter of having experience. Additionally, It also makes it hard when you might think that you are only speaking or demonstrating to only a few others. So I’d like to share what I think and my perspective on giving them.
Firstly, Webinars are one of the top, if not the top, way to communicate to others. You literally have a group of people who choose to attend your Webinar. They are not simply visitors to your blog but are captive participants. There’s something that they are looking for in your invitation and most will attentively watch and listen. They made a conscience decision to be there.
Secondly, Webinars offer a way to personally brand yourself. This occurs by allowing others to sense your personality by your enthusiasm, by your knowledge, by your ability to communicate, by even your humor. People are drawn to others who make themselves open to others and to some extend vulnerable. Of course people are looking for information and education, but underneath it all, people are also looking for people who are just like they are. I don’t know how many people think their perfect so are they expecting perfection in you? I don’t think so. They want to see that you are a real person. They want to see your personality and genuineness.
