What’s Your One Thing?

November 8th, 2010

For the last month I’ve been immersing myself into the study of procrastination. What I’ve found is a combination of parts of right vs. left brain thinking, of rational vs. emotional thinking, of conscious vs. sub-conscious thinking, psychology, and a self discovery of what “The Thing” was in the movie, City Slickers.

Now I can’t really tell you what it is because it’s going to be different for everybody. What I can do is tell you that it will make you realize that you know what you don’t know. That is that you are being controlled by your subconscious that was conditioned in the past by things that happened in the past.

What I’ve found is that many of the habits you need to succeed in life and in business, persistence, confidence, discipline, integrity, empathy, character, curiosity, genuineness, and honesty, you are aware of in your everyday conscious thinking, may be at odds to what your subconscious tells you. Your sub-conscious has been conditioned by experiences you’ve learned over time, but most were learned when you were a child.

People act because of really only two things; it’s because either they like something, or because they don’t. We’re talking about the pleasure and pain dichotomy here. In a sense, we are like Pavloinian subjects and the first word everyone learns is “no”. We learn real fast what that means. We are told it starting when we are infants and it continues for as long as we let it. In some respects just about everyone is telling us what we can do and what we can’t. So when we decide to buck the trend and become an entrepreneur we are faced with people who say we can’t do that. It’s expected we get a “real” job and

Content Is King – Learn What To Write About

July 6th, 2009

I know a lot of people out there are getting online to somehow start making some money because they have aspirations of firing their boss, staying at home to raise their own kids, supplementing their incomes or retirements, and to nurture their entrepreneurial spit that hides in each and everyone one of them. If they’ve done their due-diligence they should know there’s a lot more than meets the eye and have partnered up or found someone to emulate to teach them the ropes. Even then, the bottom line on how successful anyone is going to be in this industry is how much traffic they can generate and how they convert that traffic into sales.

I just noticed that what I’m about to say rhymes but maybe it will help to remember. That is “The number ONE thing, is that CONTENT is king”. I heard it said just last week by an online millionaire. Content for me means, blog posts, ezine articles, videos, reviews about others content, and comments on others content. I know a large part of the landscape in social media is Twitter, but it may be possible to convey some content, but 140 words won’t cut it in my book. Twitter is used as the communication channel to tell, educate, and inform others about content that is educational, interesting, and teaches something. It is merely the communication channel.

Content does not have to be eloquent prose. It simply has to state some facts, why you agree with or not, why you think it’s important, and what YOUR perspective about them. The exact same topic should be different than what others write because it will be from YOUR perspective. If you’ve discovered something that really helped you, write about it. You have a different perspectives and the people who read your material will appreciate it because they may be just learning, just like you are. As we speak there are tens of thousands of people a day coming on to the internet to find their fortune. You can be their guide.

So another way I come up with content. Whatever your niche is going to be, come up with 75-100 keywords about it. Keywords are going to be your nouns and verbs of the nomenclature of your niche. As an example I’ll use a niche called marketing. Here are ten keywords that would be expected to find for this niche. (affiliate, article. auto responder, back link, banner, blog, business model, central hub, and content). So with those 10 words mathematically I could write about 90+ combination of those keywords. Here are about 10 titles you could use from those 10. Attracting Affiliates With Back links. Do I need An Autoresponder For Affiliate Marketing? Using Back links In Your Article Marketing. Can Blogging Attract Affiliates For You? What Kind of Banner To Use On Your Blog. Using Keywords On Your Blog. Using Keywords In Your Article Marketing. The Key to Your Business Model – A Central Hub How To Write Blog Content.

So there I came up with 10. You get the idea. There is no reason you can’t come up with 75+ keywords for your niche. Think them through. Go to ezinearticles.com and pick the 10 most read articles in your niche and look for them there. Use a thesaurus and find them. Then think of as many combination of key words as possible. An advantage to using multiple keywords in a title is Google will rank them higher. Then sit down and write. Step away when your done. Reread it and check for grammatical errors then post it. Your done. I did this one in about 20 minutes. Went down an had a drink of water and chatted with my daughter, came up to my office and proofed it. There is no reason not to have content. Now have at it! Content is king. If you found this useful consider clicking the Tweet and Face book buttons next to the title.