ChrisKilber.com

Health · Wealth · Freedom in a Modern World

Tag Archives: How-To

Power of Expectation – High Five!

October 21st, 2011

What is the usual outcome when someone someone complements you on a job well done? When you accomplish something good? When you achieve something that you’ve been working on for a long period of time? When you even do something simple that keeps you focused on your goals?

Is it, “Oh, it was nothing.” or “Just doing my job.” or “It’s no big deal.” ? That’s what most do. Or they do nothing. They diminish their own success. They feel somewhat embarrassed and try and change the subject quickly.

How you handle successes, even small ones, are just as important as what you do with your failures.

Now there is no question that we learn best by infusing information via several mediums, visual, auditory, reading, and even physical, and by repeating them over a 28 day period, have the ability to reprogram ones thinking.

So try this out for 28 days. For each and every little success you have starting with getting out of bed, clench your fist, pull it, and say “YES!”. If there are others around, do a high five with them. Do a fist bump. Something physical that gives you a feeling of accomplishment, raises your attentiveness, and otherwise makes you feel good. Go ahead and try it right now. Don’t you feel better? Careful with belly bucking and head butts!

Another thing to do after having your mini-celebration is to tell yourself that you earned this, that you deserved this, because you were prepared. Take ownership of the success.

Then use that feeling to tell yourself that this is just the beginning. Your starting the day off right? Use this first success to launch your day, your week, your month, your life.

So if you make a call to someone with the goal of setting an appointment and you achieve those results, high five! Someone calls you and gives you a referral, high five! You close a deal, high five!

What happens is you will have a aura of expectation and will come to expect good things to happen. This will provide you energy beyond belief and others will feel this energy emanate from you. The world will as well. Going to the mall? Go to the front row, there will be a parking place waiting for you. Need to get a hold of someone? They will call you. Closing a sale? No problemo.

Your business can be great. Your marriage can be great. Your life can be great. High Five!

Learn Without Memorizing

October 13th, 2009

tsnPart of being an entrepreneur involves having to where many hats. If you’ve been studying using social media for your marketing there are a lot of things to remember. In the context of having to be as efficient as possible through daily habits, there are many things we have to remember that matter greatly. While no single task involved with it is extremely difficult, having to remember them all can be challenging, especially when literally the next day you may be teaching someone else what you just learned today.

With that I offer you a blog post called How to Learn Without Memorizing written by Scott Young on a Blog site called Think Simple Now. In it he describes a completely different system of learning by connecting ideas together. Scott describes this as creative learning.

What I’d like to advocate in this article is a more creative, spontaneous form of learning than the style you were probably coached for in school. Instead of repeatedly scanning the same information for minimal benefit, invest your time learning in creating connections with the information you are learning. Not only is it a more natural way to learn, it isn’t painfully boring like most memorization tasks are.

He goes on to describe many different strategies that you can implement as well. I find this kind of learning fascinating and will certainly delve more into it. I may even try and use it to try and explain some abstract technical information. Don’t be surprised if you find it in one of my later 101 traffic generation strategies in the near future.

Not only is this post interesting but the whole blog seems to be as well. Again it’s called Think Simple Now.

Have a remarkable day.

How to Market Like a Spartan

September 30th, 2009

spartan300
One of my favorite movies within the last few years was a movie called 300. It depicted a group of Greek warriors led by 300 Spartans who fought against a Persian army of an almost limitless size. Despite the odds, the Spartans did not flee or surrender, even if it meant their deaths.

What’s In You?
I believe that inside of everyone there is someone who is rooting for the underdog. The movie was also symbolic in that Greece stood as one of the last bastions of freedom and democracy against it’s antithesis, government, represented by Persia’s slavery and tyranny. The Spartans were an example of the power of a patriotic army of freemen who were defending their native soil. The bravery of the Spartans stands today, as a symbol of courage against overwhelming odds.

Qualities
What made the Spartans so brave? Courage? Of course. Resolute Character? More than likely. Boldness? Most certainly. The list could go on. We have dauntlessness, fearlessness, daring, firmness, prepared, seasoned, gallant, heroic, determined, spirited, valiant, purposeful, and stout. But even though they all had these qualities, what and who did they did it for?

Why did they do it?
They did it because it was ingrained into them from when they were able to think on their own. It was their way of life. Their duty was to nurture their way of life surrounded by their families and friends. This meant having to defend themselves against others who would want to take away that life. That very existence, noble indeed.

What about your world?
In the world of online marketing, mostly because the playing field is ever changing, I don’t know if we ever can really NOT be labeled as a NEW marketer. Things are changing all the time. So things you learned last month may not be as applicable or as relevant as they are today.

Take Action!
If you educate yourself to not only learn the application of the new concepts you study, but to understand the reasoning behind them, you stand to educate yourself at a little different level. It is at this level that you can utilize your time at it’s best best efficiency which will result in increased achievement. If you understand the rational and underlying principals in your marketing techniques, it stands that new implementation of new ideas will manifest other ideas and techniques. Ideas and concepts will start to automatically come to you.

Conclusion
To get to that point you are going to have to ingrain learning and self development into your lifestyle. You are going to have to grow. Daily. Unless you had Spartan like parents and were raised in a family that teaches marketing from the get go, the only path you have will be to always be trying to learn something every day. What this entails is being courageous and persistent. This is not unlike the Spartans. You have to learn never to give up. Courage and confidence can be taught and learned. When you mix the two, you will be a Spartan in your own right.

Questions
What are you learning new today?
Is your education on a different plane?
Do you learn things well enough to be able to teach them?
What’s stopping you?

Discover How To Create Irresistible and Tempting Titles

September 25th, 2009

I had a few questions about titles this weekend. I’ll bring this old post out front and center once again in case you missed it.

titleWhat’s in a title?
How you title things make a tremendous impact on whether people will read or consider reading content. In this context, content is in the form of emails, blog posts, tweets, Ezine articles, and other forms of communication that you want others to read. In all cases the main goal is to get people to open, click, or otherwise save or bookmark for reading later. Let’s examine some of the forms of communication.

Email Subjects
The title is contained as what in email parlance as the subject. Subjects are treated a little bit differently based on who the email is coming from. The difference is based on one thing. That is trust. If the email is coming from someone they trust, friends and family for sure, they will open. But there is also information that was requested and comes in the form of newsletters, RSS feeds, and other aggregations of information. If someone doesn’t recognize the senders name they are typically going to look at the subject and make a determination as to what they are going to do. What the subject contains will determine the reader’s next actions. If it’s from you, you want to have as an inviting subject as possible.

Blog Post Titles
A blog post title works in the same way as a subject line in an email. Your objective is to get people to read your post. Hopefully, when your blog post is syndicated throughout the Internet via Twitter tweets, Facebook notes, blog backlinks, email bodies, and other forms of electronic communication it will compel people to open and read it. Another factor that has to be considered in blog post titles is the SEO factor. Your title should both contain a keyword or two and also be relevant to the content that is contained in it. If you have a title about cars, your content better not be about plants. I’ll talk about some of the psychological factors below.

Ezine Articles
Titles should work the same way as blog post titles but should probably have more of an emphasis on keywords than actions or questions contained in the title. Most people simply do not search Ezines. They use Google and Google recommends the Ezine articles to them. The more SEO friendly the title, the better the ranking and higher it’s possibility to be towards the top of the search. I also recommend your resource box contain a link to your blog.

Twitter Tweets
Now tweets per se don’t have the concept of a title but it should be contained some where in the 140 characters. Having important attention grabbing phrases that are contained in the actual article with the title in your tweets will help people feel compelled to click them and follow the link over to the source. Using certain psychological keywords will raise the probability of the tweet being opened. They will grab the attention of the readers.

In all these examples, if you understand underlying psychological impulses and urges you can use them to your advantage. So if we ask the question, what do people want?, what do people respond to?, what do people have an interest in?, and are people interested in?, this should provide us with some clues to help formulate a title. Here are some different types of titles that you should strive for?

Types of Titles

  1. Tell them something true about them and then tell them to take action.
  2. Create compelling curiosity.
  3. Make claims that are almost unbelievable.  (Be able to back them up)
  4. Create something of high interest to target direct interests.
  5. Use humor.  If you can make them laugh they will click.
  6. Inspire and motivate them.  If they feel good about themselves and they will act.
  7. Make them mysterious.  People like mysteries.
  8. Appeal to their logic.  Restate something they believe strongly.

So these are the categories or types of possible titles or subjects that can be used.  Now that we know what it is we need to formulate what words can we use that will compel people to act.  We need to use words that influence, persuade, and motivate people to act, (click, read, signup, etc…).  This can be accomplished by using words that can help people image something.  They are words that describe things in ways that make them bigger than life.  They are words that evoke emotion.  Here are some words that will practically compel people to their natural predispositions to investigate things that are curious, humorous, mysterious, logical, interesting, and bold.  This of course is not an exhaustible list.  They contain:

Words to Use

irresistible untold boggle double
triple quadruple unstoppable potent
banned phenomenal willing calculated
psychological seduce spell binding unable
magnet effortless insatiable secret
record-breaking amazing cutting edge incalculable
absolute thrilled legendary boost
enhance improve benefits enjoy
reduce release loosen combat
discover achieve counter increase
how-to discover master create
generate optimize enliven improve
advanced cultivate progress revamp
refine upgrade align balance
cheerful enthusiastic inclined zealous
attract allure induce invite
tempting follow substitute uncomplicated
simple agile knowing powerful
able clever straightforward intricate

Conclusion

The list could go on and on. Using these words in your titles and subjects along with a keyword will work wonders for your traffic. Take the time to craft titles that will draw people into your world, get them to click it, and then read it. Spend more time on this aspect of your writing and you will be guaranteed to see results.

What other words do you like to use?
What are some titles that you’ve used that have worked for you?

If you enjoyed this article I would appreciate if you click the link below to tweet this post. I’ll use these concepts as examples to craft the tweets for this post.

CLICK HERE PLEASE TO TWEET WITH A CUSTOM MESSAGE

Thank you.

Twitter 101 – Tools For Twitter

August 28th, 2009

bird

Twitter has earned a reputation for not only super communication, but for actually improving your life.  People  can use it to expand their social circle, promote their side business, keep their coursework organized, and more.  These tools will help you for whatever purpose you want to use it for.

Twitter Analysis

If your goal is to be popular and influential on Twitter, be sure to check out these tools that will tell you how you’re doing.

  1. Twitter Grader: Learn your Twitter grade, your local Twitter Elite, and find new people to follow through Twitter Grader.
  2. Twitterholic: Check out the top Twitter users and find out your Twitter stats on Twitterholic.
  3. TweetStats: TweetStats offers a graphical analysis of your Twitter stats.
  4. Twitter Friends: Carefully measure your Twitter conversations using Twitter Friends.
  5. Twinfluence: Twinfluence will measure your Twitter influence based on reach, velocity, and social capital.
  6. Tweetwasters: Find out how much time you and other users waste on Twitter.
  7. Tweet-Rank: Learn about the quality of your tweets by finding out which ones won or lost followers.
  8. Mr. Milestone: Get a tweet when you reach various milestones using this Twitter tool.
  9. Retweetrank: Find out how many retweets you and other Twitter users have through this service.

Information Gathering

With these tools, you and gather information for market research, blog posts, and your own simple curiosity.

  1. search.tEarn.com: Unique, social network for viewing photos and videos on any topic and chatting with Twitter users interested in the same subject. Search on any topic.
  2. @myflightinfo: Use @myflightinfo to stay updated on your flight’s status.
  3. Twitterverse: Check out archived timelines and tweets through Twitterverse.
  4. Twitscoop: Twitscoop shares what’s hot on Twitter at any given moment.
  5. Twitbuzz: Twitbuzz tracks the latest conversations as well as popular Twitter links.
  6. StrawPoll: Use StrawPoll to make sharing your opinion as easy as sending an @reply.
  7. Retweetist: This service ranks the hottest links being retweeted on Twitter.
  8. Monitter: Get real time keyword monitoring on Twitter from Monitter.
  9. TweetNews: TweetNews ranks stories based on the amount of related tweets.
  10. TwitterBuzz: TwitterBuzz will tell you what’s being linked to the most on Twitter.
  11. Tweetscan: Set up Tweetscan to make sure you don’t miss any @replies, and to get alerted of your search queries.

Network Building & Management

Find more relevant Twitter users with the help of these tools.

  1. Twitter Local: With this service, you can see tweets from Twitter users in a specific location.
  2. Twubble: Twubble will expand your Twitter bubble, picking out people you may like to follow.
  3. MyCleenr: Sort your friends by their last tweets, and you can get rid of the inactive and useless accounts you’re following.
  4. Follow Cost: This tool will tell you how much effort it takes to follow someone.
  5. Tweepler: Use Tweepler to organize your tweeps based on whether you’re following them or not.
  6. Just Tweet It: Find Tweeple, tools, Twitter bots and more through this directory.
  7. TweetWheel: TweetWheel will help you discover which of your Twitter friends know each other.
  8. SocialToo: SocialToo will help you keep track of all of the people who have followed or unfollowed you.
  9. Twitoria: Reduce your clutter on Twitter by finding your friends that haven’t tweeted in a long time.
  10. TwitDir: With TwitDir, you’ll be able to search for people, and exploring categories including top followers and updaters.
  11. Who Should I Follow?: Using this site, you can get good recommendations for Tweeps to follow.
  12. Nearbytweets: Learn about all of the Twitter users in a specific area with the help of Nearbytweets.
  13. Twellow: Find Twitter users in a specific industry using this service.
  14. Mr. Tweet: Mr. Tweet is a personal networking assistant for Twitter, helping you find relevant followers.
  15. Qwitter: Qwitter will help you manage your network by sending an alert when a person unfollows you.

Twitter Management

Save your time and cull your Twitter list with the help of these tools.

  1. Summize: Retrieve information on Twitter quickly to search Twitter in real time.
  2. Tweet O’Clock: Trying to reach someone? Tweet O’Clock will help you find the best time to get their attention.
  3. Just Signal: Set up a filter using Just Signal to get only the tweets that discuss the keywords you’d like to read about.
  4. TweepSearch: Put your Twitter network to good use and search your followers for specific parameters.
  5. Friend or Follow: Manage your Twitter contacts and find out who’s not following you back through Friend or Follow.
  6. TwitResponse: TwitResponse makes it easy for you to schedule the delivery of your tweets ahead of time.
  7. TwitterSnooze: Put the pause button on a particular user for a while with Twitter Snooze.
  8. Twitterless: Get notified when someone stops following you with Twitterless.
  9. Twilert: Track specific keywords to receive alerts for using Twilert.
  10. Tweetdeck: Tweetdeck has a groups function that will help you more efficiently follow the people you really want to listen to.
  11. Twalala: Put the mute button on certain people and topics for a while if you are receiving lots of updates you’re not really interested in.

Sharing Tools

Promote your business, share photos, and more using these Twitter tools.

  1. Tweetburner: Use Tweetburner to share links, and you can track their usage.
  2. Twitpic: Twitpic makes it easy to take mobile phone photos and share them using your Twitter account.
  3. TwitterHawk: Get targeted marketing on Twitter through TwitterHawk.
  4. Acamin: Acamin makes it easy to share files on Twitter with your followers.
  5. Glue: Post links to books, movies, restaurants and more on Twitter through Glue.
  6. Ping.fm: This service will update all of your social networks at once.
  7. TweeTube: TweeTube makes it easy to share videos on Twitter.
  8. twiggit: Use this automated service to share the articles you digg on Twitter.
  9. Twisten.fm: Share what you’re listening to on Twitter through Twisten.fm.

Organization & Productivity

These Twitter tools will make your life a bit more streamlined.

  1. Twittercal: Link your Twitter account and Google Calendar to easily keep up with your events and appointments.
  2. Timer: Use Timer to get reminders about tasks through your Twitter account.
  3. TwitterNotes: Organize your notes using Twitter with TwitterNotes.
  4. Remember the Milk: Use Remember the Milk on Twitter to update your to do list.
  5. Tweetake: Tweetake will back up your Twitter timeline for archiving and more.
  6. Nozbe: Nozbe makes it easy to add and update your to do list on Twitter.
  7. Toodledo: This popular to do list app integrates nicely with Twitter.
  8. TrackThis: Send TrackThis your tracking number, and you’ll get Twitter messages every time there’s a change in location.
  9. Joint Contact: Get project management productivity on Twitter using Joint Contact.
  10. Tempo: This time tracking tool allows you to send in updates from Twitter.
  11. Tweet Later: Tweet Later offers a great way to set up alerts, schedule tweets, send thank you DMs, and more.
  12. OutTwit: OutTwit will make it easy for you to use Twitter inside of Outlook.
  13. Jott: Jott makes it easy for you to tweet without ever having to type, transcribing your voice message to Twitter.

Life Tools

With these tools, you can work on relationships, life tracking, and more.

  1. MyMileMarker: Keep track of your mileage with info sent via Twitter every time you fill up.
  2. 21Tweets: 21Tweets offers personal coaching on Twitter.
  3. TwtTRIP: Organize your travel plans and find other Twitter travelers on your way with TwtTRIP.
  4. Tweet Answers: Twitter Answers makes it easy to ask questions and get answers on Twitter.
  5. Twtvite: Twtvite is a simple event organizer that will help you create a tweetup.
  6. Vacatweet: Set up an autoresponder for your Twitter account with Vacatweet.
  7. plusplusbot: Share when someone goes out of their way to help you, or otherwise make your feelings known using plusplusbot.
  8. TrackDailyGoals: Use this site and the #dailygoals hashtag to keep track of your goals every day.
  9. ConnectTweet: Put the voices of your group or business together through ConnectTweet.
  10. Tweeteorology: Find tweets about the weather in any location through Tweeteorology.
  11. DreamTweet: Keep a reminder of your dreams and nightmares, and follow the dreams of others through DreamTweet.

Business & Finance

Use these tools to improve your business and finances through Twitter.

  1. Chipin: If you’re raising funds on Twitter, make use of Chipin to set a goal and let your supporters track the progress of the campaign.
  2. Xpenser: You can Twitter your expenses to Xpenser and they will be recorded for you.
  3. Twittertise: Schedule your tweets and track their clickthroughs with this app designed for Twitter advertising.
  4. TwtQpon: Create simple Twitter coupons for your business with TwtQpon.
  5. CheapTweet: Get all of the deals, sales, coupons and more being discussed on Twitter through CheapTweet.
  6. Tipjoy: Like Chipin, Tipjoy offers a way to create social payments for your cause, content, or people.
  7. SalesTwit: Get contact management for Twitter with the help of SalesTwit.
  8. Tweet What You Spend: Track your cash in a really effective way using Tweet What You Spend.
  9. StockTwits: StockTwits shares the investment discussions on Twitter in real time.

Health

Track your health using these Twitter tools.

  1. Qwitter: Update Qwitter to shame yourself into quitting smoking.
  2. TweetPlot: Use TweetPlot to chart your food and fitness statistics.
  3. Tweetwhatyoueat: Keep a food diary to track what you’re eating every day using Tweetwhatyoueat.
  4. gtFtr: Use the gtFtr tool to record your exercise activity on Twittr.
  5. SugarStats: Track, monitor, and share your blood sugar through Twitter with SugarStats.
  6. FoodFeed: This Twitter-based food log makes it easy for you to track what you’re eating.

Blogging

Bring your blog life and Twitter life together with these tools.

  1. Add to Any: Get your posts shared on Twitter by using Add to Any on your WordPress blog.
  2. TwitThis: Make use of this plugin to send Twitter messages about your blog post.
  3. MyTwitter: Use the MyTwitter plugin to display your Twitter status on WordPress.
  4. Twitpress: Twitpress will send out a Tweet every time you post a new blog entry.
  5. TwitterCounter: With this plugin, you can display the number of followers you have on Twitter.
  6. TwitterFeed: Announce your blog post on Twitter with a customized message using TwitterFeed.
  7. FriendFeed: Announce your blog post on Twitter.

How to Dominate and Master Your Niche With Your Content

August 2nd, 2009

I thought I’d revisit an old theme of mine, and that is regarding content. There simply is no reason you can’t come up with some. Here is a video I made discussing the matter. It is really a culmination of 2 previous posts I did. Make sure you read the comment section as well. There is an experiment I did with the concept that proves this works folks.




The method I describe will make you the master of your niche. You can’t help but learn everything there is to learn about it. By the time your done learning you’ll also have a massive collection of posts and articles that show YOU are the de facto authority of your niche. Google will know this as well.

Here are the links to the other posts:
http://www.chriskilber.com/latent-semantic-indexing-and-google/
http://www.chriskilber.com/content-is-king-learn-what-to-write-about/

If you found this helpful or have any questions by all means comment below. If you think it would be of value to others please tweet about it.

Chris

Are They Liars?

July 17th, 2009

Liars, Red Head Boy, TruthA soothsayer is a person who claims to speak sooth: specifically one who predicts the future based upon personal, political, spiritual, mental, or religious beliefs rather than scientific facts. If your an online marketer or an online marketer wanna-be, you are certainly aware of product offering after product offering that inundate you via ads and emails. Now there are a lot of claims they all make and that’s not what this post is going to be about. I am specifically going to talk about one of them.

One of the claims I see everywhere is the term ‘Turn Key’. Really? A turn key system? If there were such a thing wouldn’t you think they would have gone viral by now? If they really were why would you have to sell them? Firstly, the one thing that I don’t like about ‘turn-key’ systems is that they all tend to have the same front page. You may be able to add a small picture to make it different than others but basically they are the same. And aren’t they typically online brochures mainly dealing with products not you? If you are in business with a company that offers them, do not make them the focus of your opportunity. You need to sell yourself first. You need to use personal branding to differentiate yourself from the other 20,000 selling the same products or opportunities. How can you do that with a ‘turn-key’ system? So the sites look the same, what else is the same? More than likely you’ll find the capture pages and ad copy the same. You’ll also find the emails from the auto-responders the same as well. You can have em. The modern and more effective way to attract customers is not to sell at all. Build relationships. Provide value. Then give them more. Once you’ve earned their respect and trust then they maybe open to a product or opportunity. Even then, you need to make it their decision to explore it.

True there may be ‘turn-key’ systems so they may not really be lying, but where the rubber this the road will be in how effective they are. I don’t think they’re effective at all. When they then make claims of making lots of money on auto-pilot don’t believe them. If you get the feeling that something is to good to be true it’s because it probably is. They may as well be liars.

Are You An Initiator or a Reactor?

July 16th, 2009

Phone, Calendar, Planning, Priorities, SuccessPlanning is important as a leader. When it comes to planning you are either an initiator or a reactor. Most people now plan using an electronic calendar. The way you should look at your calendar is not, “Will my calendar be full?’ but “Who will fill my calendar?” If we are leaders of others the question should not be, “Will I see people?” but “Who will I see?” I have noticed that it is leaders that tend to initiate, and followers tend to react. Notice the difference between the two.
Leadership,Initiate,Plan,Book,CommunicateSo you see, it’s leaders who are taking control and setting their priorities. You do not want to become a slave to the calendar and when you do have to interact with it to manage your priorities you need to be the initiator. Use it wisely to set your priorities. Start planning to plan better.

ChrisKilber.com

Health · Wealth · Freedom in a Modern World

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