Funnels

Providing Phenomenal Value
I’ve been a bit derelict in my duty and have been a bit sparse on my posts. I have been working on some projects related to this blog and you should start seeing some more concrete content and some action items that you’ll be able to implement. What’s the purpose? Well it’s to drive a lot more traffic to your blog. In fact, I’m sure of it that you’ll be getting more traffic. You’ll be able to start converting sales in your funnels and building your lists. “That’s a bold statement there Chris”, I can hear you saying. Why am I saying this? I’ve had some concrete examples that I implemented earlier this week and have had some fantastic results. As you know I’m big on leadership and one of the tenets that I’ve taken to heart over the last 6 months is to provide value to others. Phenomenal value. Not only do I want to provide content that educates, informs, shows how to, helps people make decisions, and motivate them, I also want to make sure what I provide them is something that is efficient and has solid reasons to why I do things the way I do. IN my mind, If I can’t, then I’m not doing my job.

Sign Up to Learn More
This post contains some nomenclature that not everyone is accustomed to. If you sign up for my 101 Traffic Generating ideas on the right hand side of this page you will learn about what exactly I’m talking about and how it can catapult your traffic.

Great News For You!
One of the things that I did earlier this week and am excited to share with you was to implement a strategy with a customized web site I built to help with content syndication. It integrates with bit.ly and some other twitter tools. It’s about 95% ready for prime time and you will be hearing more about it in the near future. On Monday morning I went through a cycle of what would occur if I had a content syndication group or tribe. This would be a small group of 5 people. I syndicated 4 other people’s last blog post. I created a flood of tweets that was syndicated to my twitter followers. As I write, the 4 different blog posts received 394 hits, 323 hits, 233 hits, and 170 hits. These were distinctly because of my efforts. The statistics were tracked by bit.ly. They averaged around 280 hits each. So lets do the math. If you write 2 posts a week and have one of your tribe members syndicate it. That would be 2 x 280 = 560 unique hits to your blog. Well you wouldn’t have just one tribe member do it, you would have 3 more. So the number of hits to your blog would be 4 x 560 = 2240 a week. Then 4 weeks x 2240 = 8960 hits a month. What is also exciting about this is it should only take about 1 hour per week per tribe member. The time it took me to drive the traffic mentioned above was about 80 minutes. If you have time for 10 or 20, why not? So with 10 it could be 20K visitors a month. 20 could be 40K visitors a month. What it comes down to is you just need to create quality content for others to syndicate and syndicate theirs. There will be more to come on this for sure.

Proof of Concept
Secondly, because I have tangible proof of this working I had some people start calling me a expert in the area and it is something that really excites me, I decided to specialize in it. It really does cover many things across many applications and social media sites and using social media in general. There are best practices and strategies that can help you optimize your experiences and results. These are things that I provide in my training package in depth and will be covering fairly well in my 101 Traffic Strategy series that you can sign up for.

Focus on Content Syndication
So I will be covering the same types of things that I have in the past but you can start expecting more dealing with content syndication. I also will be giving away a sealed copy of Jonathan Budd’s “Top Producer Mastermind Formula” retailing at around $500 smackers after I receive 303 opt-ins. I’ll figure out a way to randomly draw a subscriber. It could be you. And one more thing. Shoot me an email at chris.1.blog@gmail.com telling me about 10 people you told about my blog and how you told them to sign up for the 101 Traffic Strategies. If you do so, I will shoot out a blast of traffic your way. Make sure to give me the url of your blog.

Have a remarkable evening.

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Introduction

The term ‘Latent Semantic Indexing’ seems somewhat daunting but really is simply an algorithm that Google, Yahoo, MSN, and other search engines use to group like words for their relevancy. In order to have the highest relevancy possible you need to use keywords that are related to your web page title, blog post title, or article title. If you have an article related to ‘Health Care’ you should use the terms hospital, clinic, health, medicine, doctor, nurse, x-ray, shots, HMO, orthopedic, holistic, insurance, etc. If the article is about the costs, politics, philosophy, culture, or needs of ‘Health Care’ you should appropriately title is so. Google first looks at the titles and that is what determines what Google will then look for. The closer the title is to the keywords the better off you will be. You will be able to better target your potential customer and drive traffic to your promotions, advertising, and sales funnels by using relevant keywords peppered throughout your published blog, article, and web page content. The SEO for this content will be optimum.

Keyword Relevancy

How can you make sure that your content is relevant to the title? There are three basic strategies I like to go about doing this. The first is simply brainstorming terms that are similar. It’s like the old game show called ‘Password’. What do you think of when I say, colors… mist… sky…? A rainbow of course. So depending on the Niche in your titles you can brainstorm a bunch of ideas. Here is a hint that I like to use to help me with this. I like to use an online thesaurus to help; dictionary.com is one that works well for this. The second method is to actually type in the title or parts of your title into Google or Yahoo and see what the results are. Open each of the first 3-5 links that your search provides. Each of these links should be laden with keywords that Google loves. Read each of the articles and not only will you find rich keyword content, but you will also learn about the topic you want to read about to begin with. And finally, there are keyword tools that you can use. There are many out there but the basic one is actually the one built into Google Adwords. There is online help on to actually use the tool and it can provide some gems that you might have missed with the first two methods.

Summary

What you should end up with is a group of hopefully 60-100 keywords that are all related to your topic or niche. The existing content you used in the second method should validate any of the keywords you came up with in the other methods. Write them down on some index cards and as you do so, think of ways you could naturally use them in a sentence. Now with your three index cards in hand, a great title in mind, you can start writing. Google is smart enough to know that if you are loading your content with the same keywords over and over and it does not sound natural, you will be penalized. Don’t use a keyword to many times and make your copy flow. If you’ve done your homework you should try and use at least 20 or more of the keywords in your article. Again, it should flow naturally and Google will reward you with good placement. It may rate some content that contains many relevant keywords and I’m talking about 10-15 here, but if your content has 25-30 don’t be surprised if Google rates your content on page one or even number one overall.